Our Consultants

Great People Make Great Companies

iFranchise Group MENAT Difference — Our Consultants

Founded on the principle that great people make great companies, the iFranchise Group MENAT brings decades of diverse franchise consulting experience to every engagement. Every aspect of every engagement is personally headed by a professional with at least a decade of relevant experience — not farmed out to a rookie who will be learning at your expense (and perhaps at your peril). Virtually all of our senior franchise consultants have either worked for significant franchise companies and/or sold franchises — real-world experience — so they know what it’s like in the trenches.

The following biographies reflect the experience of our Senior Franchise Consultants and our alliance partners — each of whom brings at least a decade or more of relevant experience to your project. Information on staff consultants is available upon request.

Mohamed Charafeddine

Chief Executive Officer


Franchise Feasibility, Conversion of Dealers to Franchises, Strategic Planning, and International Development

Yazid Mallat

VP Corporate Strategy and Business Management - Lebanon


Expert in Project Management, Strategic Planning, Development and Management Consultancy

Luai Al Kilani

VP Strategy and Management Consultant - Kuwait


Expert in Project Management, Strategic Planning, Development and Management Consultancy

Mohamed A. Atwa

Franchise Senior Consultant


International Development, Restaurant Operations and Management

Joey Ghazal

Franchise Senior Consultant


International Development, Food and Beverages Operations and Management

Renato Nicdao

Research Analyst


Strategic Planning, Franchise Feasibility, Research, and Financial Analysis

Khawer Saeed

Retail F&B Consultant


Strategic Planning, Analysis of Dealer Networks and Franchisee Support Programs

Danish Raza

Business Analyst


Business Methods Analysis, Quality Control Assurance, Administrative Planning and Procedures

Sereen Abu Shindi

Hospitality Consultant


International Development, Restaurant Operations and Management

iFranchise Group — Consultants

Mark Siebert

iFranchiseGroup CEO


Franchise Feasibility, Conversion of Dealers to Franchises, Strategic Planning, and International Development

David Hood

President


Strategic Planning for Aggressive Growth Franchisors, Conversion of Dealers, Franchise Feasibility, and International Development

Jeff Abbott

Senior Consultant


Strategic Planning, Franchise Feasibility, Research, and Financial Analysis

Lia Brakel

Director of Marketing


Brings extensive experience in franchise marketing, franchise sales, communications, copywriting, and international business